Mix Master

Mix Master is an audio post-production studio, specialising in sound mixing and mastering.

 

The technical nature of the company brought the need for a refined and focused identity. This focus was created by using bold visuals that clearly highlight the role of sound and studio mixing.

Along with the logotype, a symbol was designed that draws from key attributes of the brand. This ‘M’ logomark signals both to a sound waveform and the sliders of a mixing console. The logomark is also featured at the centre of a complementary waveform motif, further emphasising its form. The motif is used consistently as part of the visual identity and is seen throughout, from brand illustrations to wayfinding signage at the studio.

 

Strategy
Identity
Branding
Spatial

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